Employment History
Innovative Systems, Inc. 1998 – Present
790 Holiday Drive, Pittsburgh, PA 15220 • 412-937-9300 • www.innovativesystems.com
Art Director, Web Designer
- Assist in the development of all marketing, advertising, direct mail, internet marketing and website campaigns
- Develop, maintain and enforce corporate identity guidelines
- Develop, maintain and grow company websites
- Develop and maintain several “marketing” Websites
- Develop and maintain company Intranet for internal communications, departmental and sales support
- Direct design of software products, including the graphical user interface, splash and info screens
- Design all marketing, sales and advertising communications. Direct design of all product manuals
- Review, hire and direct firms, designers, programmers, interns and vendors dependent on project needs
- Maintain stable of programmers, script writers, database developers dependent on web site development needs
- Researched, developed and installed system of print on demand services for sales and customer support. Direct development and design of all sales and support materials. Developed sales, support and training presentation materials templates
- Maintain library of all marketing materials including collateral, data sheets, presentations, etc.
- Manage and maintain Pardot Marketing Automation platform for content marketing, prospect nurturing and tracking. Integrate the service with all company websites to serve that purpose
- Manage all email marketing campaigns utilizing the Pardot Marketing platform
- Set-up manage and archive all company webinars via GoToWebinar
- Maintain all company social media accounts for marketing purposes. Routinely push information to these outlets
————-
Matthews International Corporation – Bronze Division 1992 – 1998
1315 West Liberty Avenue, Pittsburgh, PA 15226 • 412-571-5500 • www.matthewsinternational.com
Art Director, Macintosh Network Supervisor, Website Design
- Designed, produced, provided pre-press management of a wide array of marketing communications and sales materials for both in-house and external clients
- Developed and maintained vendor relationship for yearly tradeshow booth. Designed booth and directed booth build and maintenance
- Provide photographic direction both in-studio and on location including set and shot design, lighting and effects
- Reviewed and recommended interns, vendors and suppliers for departmental needs
- Researched, recommended, approved and purchased new technology and software to improve cross-departmental work flow and communications
- Maintained and grew the Advertising, Marketing and Sales Macintosh network from 2 isolated computers to 18 ethernet-networked workstations. This included running cable, installing and upgrading machines, hardware and software
- Provided help-desk and support services for above mentioned network including operating system and software purchase, installations and trouble-shooting as well as hardware problem solving
- Directly responsible for cross-platforming the Macintosh network to Novell/CAD and IBM AS400 networks in other departments to ease communications
- Personally responsible for development of Matthews Bronze’s first Website in 1995 through self-taught means
- Maintained Web identity and development through use of service providers and hired programmers as needed
————-
Filmet Color Laboratories 1990 – 1992
7436 Washington Avenue, Pittsburgh, PA 15218 • 412-351-3510 • www.filmet.com
Advertising Designer – Professional Services Division
- Conceptualized, designed and produced all marketing communications for the Marketing and Sales department
- Provided advertising and marketing design services for professional photographer clients
- Maintained relationships with customers, vendors and suppliers
- Followed designs through production utilizing Filmet’s Pre-Press Division and it’s technology and services
————-
————-